Many of you know that I have had my business for 13 years now and I am known mostly for my family and headshot photography.
I have been working with women entrepreneurs for many years and not realising that the type of photography I was producing for them had a name which is BRAND PHOTOGRAPHY. Lockdown has been such a good time for me (except for no work!) to re-evaluate my business, my time and even though my intention had been to reduce my workload I have now made the decision to change the mix of what I do and expand into Brand Photography. I am still photographing families, nurseries and corporates but just changing how much I do of each.
What is Brand Photography?
Brand photography is the use of high quality images which visually represents a business and tells the story of the brand. More and more people are positioning themselves as a brand and need imagery to support their message to attract their ideal clients.
Bespoke, inspiring imagery is created to help position the entrepreneur as an expert in their field of business which in turn will attract and encourage engagement with their ideal clients for them to know, like and trust them and get their product or service booked.
My aim is to create a bank of beautiful images particularly for women entrepreneurs which not only raises the profile of their business but also helps them give out a consistent visual message that supports the essence of their brand. As a brand photographer, my job isn’t just to take a headshot but to produce a suite of well crafted photos which include relaxed professional portraits, creative portfolio shots, flat lays, details, environment shots and document what makes their business unique.
To show you what I have done in the past as an example here is a blog post I did a couple of years ago about my BRANDING SHOOT with Dr Terry who is a renowned integrative skin and hormone specialist in London – click HERE to view
My exciting new brand and website is going to be launched in the next few weeks and aimed at women entrepreneurs. There will be some exciting opening offers so please CONTACT ME so that we can have a chat about the photography wish list for your business.
CALLING ALL WOMEN ENTREPRENEURS – I NEED YOUR HELP! Complete the questionnaire on this link to have an oppoturnity to win a Personal Brand Photography session with me worth £1295! Click HERE for Questionnaire.